Cortina Pizza is an iconic brand in the city of Greater Sudbury. They have been in business since 1964. Over the decades they have experienced ups and downs. In 2020 they decided it was time to elevate the business to a higher level.
Goal: Update the brand, improve the communication, optimize operations, and ultimately improve sales and profit.
Campaign Title: Sudbury’s Original Pizza
Undertaking: Branding, Package Design, Web Development, Video, Photo, Copy-writing, Strategy, Media Buying, Opportunity Identification.
Results: Sales increased 20% in the first 5 months.